The Standard, a hotel chain synonymous with a certain kind of excitement and indulgence, has finally arrived in London! Having experienced the brand’s infamous New York locations, I was eagerly anticipating the arrival of The Standard King’s Cross.
This hotel is a bold reimagining of the 1970s-era Camden Town Hall Annexe, retaining its striking brutalist exterior while injecting a modern, tech-savvy flair. The result is a unique and stylish hotel with a retro-futuristic vibe.
A Retro-Futuristic Oasis
The interior design, crafted by Shawn Hausman Designs, is a captivating blend of vintage aesthetics and contemporary touches. It’s like stepping into a Stanley Kubrick film filtered through the colorful lens of Wes Anderson.
From the moment you enter, you’re met with a thriving hub of gastronomic delights and cultural experiences. The ground floor features two restaurants, a recording studio, a stage for live performances, and a breathtaking crimson exterior lift that whisks guests up to the rooftop restaurant and terrace.
A Feast for the Senses
The culinary scene at The Standard King’s Cross is just as impressive as the hotel’s design. Isla, the all-day restaurant, features a delicious and health-conscious menu with an emphasis on fermented products and a carefully curated wine list.
Double Standard, the second ground floor restaurant and bar, caters to those seeking more decadent fare, blending traditional British pub favorites with New York City bar staples.
More Than Just a Hotel
But The Standard is more than just a place to stay. The hotel offers a rich tapestry of experiences.
There’s a lending library curated by resident librarian Carrie MacLennan, who has carefully chosen books with 1970s graphics and typography. There’s also a recording studio hosting podcasts, interviews, and live performances.
The rooftop terrace, offering 360-degree views of London, is sure to be a popular spot for evening cocktails and stargazing.
A Home for the Bold
The hotel’s rooms are as unique as the hotel itself, ranging from spacious suites overlooking the iconic St Pancras Renaissance Hotel to cozy “Core” rooms in the heart of the building, intentionally designed without windows.
While the lack of windows may seem unusual, it’s a deliberate design choice catering to those who prefer a darker, more private atmosphere. After all, The Standard is known for its late-night revelry, and these rooms are perfect for those seeking a restful retreat after a night of excitement.
A Standard of Excellence
The Standard King’s Cross is a true testament to the brand’s innovative spirit. It’s a hotel that offers a unique blend of retro charm, contemporary style, and exciting experiences. Whether you’re seeking a culinary adventure, a cultural immersion, or a night of revelry, The Standard King’s Cross is sure to deliver.
