Oxford Street, London’s bustling heart, is a shopper’s dream! With over 200 million visitors each year, this vibrant street is Europe’s busiest shopping district. It’s a magnet for tourists and a popular spot for free walking tours. Although it’s home to high-end boutiques and luxury brands, you don’t need to be a millionaire to enjoy all Oxford Street has to offer!
A Street with a History
Oxford Street has been a vital artery in London’s West End for centuries, with its origins dating back to Roman times. This 1.5-mile-long stretch, extending from Tottenham Court Road station in the east to Marble Arch station in the west, was once called Tyburn Road during the Middle Ages. It served as the main route connecting London to Oxford, hence its current name.
A Shopping Destination for Everyone
Once lined with independent traders, Oxford Street has evolved into a retail haven with over 300 stores, including flagship stores, retail chains, and designer outlets. There’s something for everyone!
The Jewel of Oxford Street: Selfridges
One of Oxford Street’s most iconic landmarks is Selfridges, a renowned department store founded by American businessman Henry Gordon Selfridge in 1909. Covering an entire city block, Selfridges boasts over 10 acres of shopping space. It’s the second largest store in London, only surpassed by Harrods. With its neoclassical columns and stunning main entrance, Selfridges is considered “an extraordinary temple of the retail business.”
A Festive Wonderland
Oxford Street buzzes with locals and tourists year-round, but it truly comes alive during the Christmas season. The street is adorned with dazzling Christmas decorations, creating a magical atmosphere, especially when they’re lit up at night.
Exploring Oxford Street’s Treasures
Walking along Oxford Street, you’ll encounter a diverse range of stores. From well-known names like Marks & Spencer, Selfridges, Warehouse, and John Lewis & Partners, to popular fashion brands like Nike, Adidas, H&M, and ASICS, the options are endless. And of course, no visit to Oxford Street is complete without exploring Selfridges, with its six floors, 15 dining options, and over 11,000 pairs of jeans.
Navigating Oxford Street’s Districts
Oxford Street can be divided into distinct areas, each with its own character. The larger department stores tend to cluster around Marble Arch and Oxford Circus, while smaller stores and electronics retailers are more prevalent towards Tottenham Court Road.
- From Oxford Circus to Tottenham Court Road: Discover stores like Zara, Uniqlo, Urban Outfitters, Primark, H&M, and JD Sports.
- Between Oxford Circus and Bond Street: Browse big-name stores like Selfridges, Marks & Spencer, John Lewis & Partners, Nike Town, Adidas, and River Island.
- From Marble Arch to Bond Street: Find Marks & Spencer, New Look, Primark, River Island, and Selfridges.
Beyond the Shopping: Exploring Oxford Street’s Surroundings
Beyond shopping, Oxford Street offers a wealth of attractions. Marble Arch, a famous London landmark, once served as a public execution site. Less than a two-minute walk away is Hyde Park, where you can visit the Princess Diana Memorial Fountain, Speakers’ Corner, and the Serpentine Lido before venturing into Oxford Street.
A World of Entertainment
Madame Tussauds in London is more than just a celebrity wax museum. It offers interactive experiences like “The Spirit of London,” a historical taxi ride, a 4D Marvel Universe mini-movie experience for kids, and a bar for adults.
Parking and Accommodation
If you’re driving, Q-Park Oxford Street offers pre-bookable discounted parking. Many four-star hotels near Marble Arch offer discounted rates during less busy months.
Hidden Gems and Free Tours
Don’t just stick to Oxford Street itself. Venture down the side streets to uncover hidden gems and architectural marvels. Joining a free guided tour of Oxford Street with an expert guide is a great way to learn more about the area.
Travel Tips
- Some stores restrict entry with suitcases or rucksacks, so plan accordingly.
- Oxford Street is well-connected by public transportation:
- Tube: Five stations within walking distance: Bond Street, Oxford Circus, Piccadilly Circus, Tottenham Court Road, and Marble Arch.
- Train: Paddington station is a 33-minute walk.
- Bus: Numerous routes serve Oxford Street.
- Parking: Q-Park Oxford Street or Selfridges parking.
- Be aware of pickpockets, especially during peak hours.
- ATMs and banks are plentiful along Oxford Street.
- Many shops lack toilet facilities, but major department stores (Marks & Spencer, Selfridges, John Lewis) provide restrooms.
- Selfridges: Be prepared for bag searches. Leave larger bags (excluding Selfridges shopping bags) at the Customer Services Lounge on level 4 for a £3 fee per item.
- Accommodation: Hotels near Oxford Street tend to be expensive. Budget travelers may consider lodging outside the city center and using public transportation.
- Marble Arch: Many four-star chains and budget hotels.
- Mayfair: High-end hotels.
- Oxford Street Area: Chain boutique hotels like Hyatt Regency, London Marriott Hotel (Park Lane), and Sanderson.
- Splurge Options: Hotel 41, The Beaumont, Taj 51 Buckingham Gate Suites and Residences.
- Closer to the Action: No.5 Maddox Street, the quirky Courthouse Hotel, and the Langham Hotel.
- Quirky Choices: The fashionable Langham with its chandeliers, velvet furniture, and marble bathtubs, or the retro Chiltern Firehouse.
Shop Hours
- Most shops are open:
- Monday to Saturday, 10:00 a.m. to 9:00 p.m.
- Sunday: 11:30 a.m. to 6:00 p.m.
Remember: Each shop has its own hours, so check their websites if you’re visiting a particular store.
Avoiding Crowds
- Arrive early (just after 9:00 a.m.) to avoid the crowds.
- Avoid lunchtime (11:00 a.m. to 1:00 p.m.) and the period between 6:00 p.m. and 7:00 p.m.
- Saturdays are busiest, while Sundays tend to be quieter.
Don’t Miss Free Tours
If you’re visiting Oxford Street, take advantage of the many free tours available in London. Enjoy a guided walk and learn more about the area’s history and culture.
Oxford Street is a vibrant and exciting destination that has something to offer everyone. From world-class shopping to cultural attractions, it’s a place to be explored and enjoyed!