Nestled in a charming Georgian terrace just behind Oxford Street, The Zetter Townhouse Marylebone offers a unique and unforgettable experience in the heart of London. This boutique hotel is a true gem for shopaholics, with the renowned Selfridges department store just steps away. Beyond the bustling shopping scene, you’ll find London’s iconic landmarks, beautiful parks, and mesmerizing museums all within easy reach.
A Step Back in Time with a Modern Twist
The Zetter Townhouse Marylebone is a celebration of British eccentricity, showcasing a design aesthetic that has earned it praise from esteemed publications like Condé Nast Traveller. The hotel’s entrance on Seymour Street is a visual feast, featuring a picturesque tiled walkway, wrought iron railings, and a captivating glass lantern. Seasonal floral displays and theatrical decorations add an extra touch of charm and whimsy, making the entrance an Instagram-worthy spectacle.
A Lively Parlour and Thoughtful Design
Step inside through Seymour’s Parlour, the hotel’s bustling cocktail bar that hosts regular collaborations with exciting liquor and mixology brands from around the world. During our visit, the bar was taken over by Drink Kong, a renowned bar from Rome, transporting us to the vibrant Italian city with their delectable drinks and delicious small plates.
The Zetter Townhouse’s edgy and thought-provoking design is the brainchild of Russell Sage, the renowned interior design studio responsible for iconic spaces like The Savoy and The Goring, as well as the lively Flight Club darts bars. The hotel’s interiors are a symphony of eclectic elements, with an original stone staircase adding a touch of historical grandeur. London X London aptly describes the hotel’s ambiance as a “museum feel,” particularly in Seymour’s Parlour, adorned with casts in the style of Sir John Soane and framed sepia photographs that spark curiosity and ignite the imagination.
A Home Away from Home with Regal Touches
The Zetter Townhouse is a departure from the traditional hotel experience, offering a more intimate and independent feel. The hotel eschews a formal reception, creating a private and welcoming atmosphere that feels more like a home away from home.
Each of the hotel’s 24 rooms is meticulously curated with ornate and unique pieces. For those seeking the ultimate indulgence, the rooftop Lear’s Loft suite with its al fresco bathtub offers a truly unforgettable experience. However, the hotel also caters to budget-conscious travelers with quaint deluxe doubles. We opted for a stylish junior suite on the first floor, described on the hotel’s website as “oozing grandeur and elegance.” With its floor-to-ceiling windows, king-sized bed, and antique-furnished seating area, it certainly lived up to its description.
The junior suite felt like a royal retreat, with draped curtains, a beautiful fireplace, and a sense of regal refinement. While the suite was overflowing with vintage charm, from a gramophone to an under-bed TV, the Zetter Townhouse doesn’t sacrifice modern amenities, boasting high-tech features such as a Roberts radio with surround-sound speakers, air-conditioning, and a Dualit kettle. It’s no wonder that the Zetter Group was recognized for “best in tech” at The Hotel Cateys 2022.
A Delightful Blend of Old World Charm and Modern Comforts
While the bathroom may feel a little compact compared to the spacious suite, it is fully equipped with a large sink, a bathtub, a rainforest shower, fluffy bathrobes, and floral-scented lotions and potions. The bathroom is a testament to the hotel’s commitment to providing a comfortable and luxurious experience.
Seymour’s Parlour is a perfect spot to unwind and savor a drink while admiring the hotel’s intricate details. Settle into a Gainsborough armchair, gaze down into the mirrored table, and let the charm of the surroundings transport you to another era. Whether you’re seeking solitude or a social gathering, Seymour’s Parlour is an ideal destination.
A Feast for the Senses
The Zetter Townhouse’s dedication to creating a captivating experience extends beyond its interiors. The Islington Gazette, in a review of afternoon tea at The Zetter’s sister property, The Zetter Townhouse Clerkenwell, aptly described the hotel’s decor as so intriguing that it would “keep you busy admiring the many elements that adorn the walls and cabinets,” making every aspect of your stay unique and memorable.
For those seeking a taste of the Zetter Townhouse’s unique charm, the hotel offers an exceptional afternoon tea to go. Home & Gardens suggests packing your tea into a wicker picnic basket and taking it for a delightful stroll through nearby Hyde Park, providing one of the most picturesque and memorable afternoon tea experiences in London.
A Gateway to Marylebone’s Culinary Delights
Beyond the hotel’s own offerings, the surrounding area is a culinary haven, boasting a wealth of restaurants, cafés, and bars that are well worth exploring. St Christopher’s Place offers a variety of restaurants with outdoor seating, perfect for people-watching. For a refreshing beverage, head to H.R. Higgins, known for its bespoke coffee and tea blends, with its elegant, old-fashioned shop counter. Don’t miss Marylebone Village, where you’ll find charming spots like Home Marylebone, a pub-restaurant featuring a stunning floating, floral ceiling and drinks served in beautiful crystal-esque glassware.
A Home Away from Home in the Heart of London
Whether you’re a shopping enthusiast, a history buff, or simply seeking a unique and unforgettable London experience, The Zetter Townhouse Marylebone provides the perfect base. The hotel’s quirky charm, thoughtful design, and convenient location make it feel like your own personal time machine in the heart of the capital. Even if you’re not sold on the townhouse concept, a visit to Seymour’s Parlour for an impromptu drink is sure to leave you captivated by the hotel’s phenomenal interiors.
The Zetter Townhouse Marylebone offers a truly unique and unforgettable experience that will leave you yearning to return.
